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Science
- Essay • 0 pagina's • 2018
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Maybe you want to know when you were young, from were the milk of your mother came
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Science
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Maybe you want to know when you were young, from were the milk of your mother came
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Introducing a Social Perspective in Avatar Theory: the Influence of Avatar Type on Customer Trust through Perceived Social Presence
- Essay • 18 pagina's • 2011
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Literature on the role of avatars in the retail environment is lacking a social perspective. This research introduces social presence theory to analyze to which extent different avatar types increase the socialness of the online shopping experience.
Essay
Introducing a Social Perspective in Avatar Theory: the Influence of Avatar Type on Customer Trust through Perceived Social Presence
Laatste update van het document:
geleden
Literature on the role of avatars in the retail environment is lacking a social perspective. This research introduces social presence theory to analyze to which extent different avatar types increase the socialness of the online shopping experience.
$3.33
In winkelwagen